Online Ad Spending Ramping Up
Greg Sterling reports today about two spending forecasts for online geotargeted advertising.
eMarketer
2006 $2.1B
2011 $7.8B
30.0% annual growth
VSS
2006 $6.4B
2011 $19.2B
24.6% annual growth
I don’t know why the two estimates differ as much as they do. However, they both show a sizable industry getting bigger. I take this as encouraging news for Front Porch Forum, with it’s neighborhood-specific focus.
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