Breaking down social media
How do you compare what Facebook does with Twitter, YouTube, or our own Front Porch Forum? Apples and oranges in many ways. Dan Schultz at MediaShift Idea Lab provides a framework for thinking about this today. Here’s his chart…
Mitch Lieberman wrote:
The post is actually a good one, I commented there, saw you did too. I agree that the place FPF wants to be is in the lower right. I think it would be a good start if FPF could get there, but the channel is getting in the way:
Dan’s article focuses pretty strongly (exclusively) on the channel used: “Is the tool’s functionality geared toward private conversations or group discussions? Is content sharing ego-driven, or is there a focus on discussion? For me, if the system is primarily designed for one-to-one or one-to-many communications, then it is individual focused.” – Email is right there in the lower left, and I agree with his observation.
Imagine everything FPF is, with pictures (of the bike for sale, the family, the house), Kids ages, sports enjoyed, specialties (knitting, painting, gardening) with more permanence. I am not talking about posting a daily status, or even a Tweet – I am talking about really knowing your neighbor with the tools available – email was a great start – but it could be so much more.
Posted 18 Dec 2009 at 2:54 pm ¶