Archives for September 2007
Jennifer Saba writes in Editor & Publisher on September 27, 2007 about a a Bank of America report by Joe Arns…
[O]nline ad revenue per reader is now roughly one-third to one-half of that generated by print readers — a marked improvement from just a year ago.
Based on the total ad revenue per [...]
It’s not unusual to get 100+ messages a day flowing through the various neighborhood forums hosted by Front Porch Forum across greater Burlington, VT. Most are straight-forward affairs… “Lost Cat,” “Car for Sale,” “Yard Sale on Sat.” But once in awhile we see a headline that gives pause. Here’s today’s…
Free Breastfeeding Symposium [...]
Peter Krasilovsky reports about CitySquares‘ latest developments…
neighborhood-centric directory of local businesses has got about $1 million in venture funding; almost 400 advertisers paying roughly $600 a year, mostly for “deluxe” business profiles; and an 88 percent renewal rate.
They seem to be getting some traction, and they’re going places…
In mid-October, CitySquares is going to re-launch using [...]
I was moved when I read the following post by Therese on the ONE East Neighborhood Forum yesterday…
My neighbors have temporarily taken in a refugee family from Somalia who fell through the cracks during a resettlement move. The family landed in Burlington last night with only the clothes on their backs. There is a mom, [...]
Front Porch Forum is about people connecting with their neighbors and getting involved in their neighborhoods. That involvement ranges from organizing a blow-out block party, to watering the next door neighbor’s plants when she’s away, to just becoming aware of a spate of bicycle thefts on the street. All that tuning in [...]
Front Porch Forum has a new modest advertising platform for local businesses. The response is exceeding expectations. Our ad inventory is sold out for the next several weeks and the response from our members to the sponsor messages has been strong. Color me cautiously optimistic.
Also, we’ve seen some advertisers offer discounts to Front Porch Forum [...]
John Keister writes today…
“All advertising is local”… Borrell did a study that showed in 2005, U.S. Local Advertising spending (YP, Newspapers, billboards, etc.) was approximately $140 billion (offline and online combined). 70% of that spend was done by truly local businesses, the rest was done by national advertisers targeting local markets. Total online advertising in [...]
A couple interesting posts by Peter Krasilovsky today. First, funding levels for several start-ups with a local focus…
Belated congratulations to our friend Sebastien Provencher and his Praized Media team for getting $1 million from Garage Ventures Technology Canada… you can do a lot with $1 million. You can hire key staff, pay salaries, build software, [...]
Liz just posted the following message on her neighborhood’s Front Porch Forum…
We are missing a very special stuffed animal, a white (well, it once was white) bunny about 8-10″ tall wearing green camo foot pajamas. If you have seen it, please call Liz. Many thanks.
Camo footie jamies? Sounds like this bunny knows [...]
Recently Alex posted the following on his neighborhood’s Front Porch Forum…
I had a fantastic experience with Shane Hardiman, whose business is called The Squeegee Brothers. Tel. 802-279-8859. Aside from doing a wonderful job, in which he went way beyond the call of duty to get old windows working again, he’s just a heck of a [...]